Key Elements of Genre Analysis
Format
Are sentences point form or complete sentences?
What kinds of font is used?
Are headers used?
Which types of titles are used?
Are page numbers included?
What type of spacing and indents are used?
What margins are used?
Which colors, graphics, etc. are used? How much white space?
Are bullet points used? Numbering?
Structure
How is it organized? By time? By categories?
Which categories are used?
Does it start with an introduction?
Does it have a conclusion?
Are there other elements that are usually included?
Language
Which tenses are used?
Is vocabulary more general or specialized?
How formal is the writing?
Is the language more simple or complex?
Are any words used that indicate tone?